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| | Rauch & Carr 1997 |
Irmengard Rauch, Gerald F. Carr (eds.).
Semiotics around the World: Synthesis in Diversity
Proceedings of the Fifth Congress of the International Association for Semiotic Studies, Berkeley, 1994, 2 vols.
(= Approaches to Semiotics. ###).
Berlin-New York: Mouton de Gruyter 1997.
ISBN 3-11-012223-5
Table of Contents - Vol. I, Vol. II
Volume 1.
I Plenary Addresses.
- Lisa Block de Behar:
- Joining different worlds: Symbols and the quest for unity.
- Marcel Danesi:
- From the fantasia trough metaphor to knowledge: A Vichian perspective of conceptualization.
- Umberto Eco:
- Some remarks on perfect languages.
- Vyacheslav V. Ivanov:
- Fundamentals of diachronic linguistics: Semiotic implications.
- Irmengard Rauch:
- "Symbols grow" II.
- Rosa Maria Ravera:
- Sémiotique et herméneutique: Vers une complémentarité possible.
- Thomas A. Sebeok:
- Global semiotics.
II Semiotics Around the World.
- Pia Brinzeu:
- Semiotics in Romania: Political implications.
- Rafael del Villar Munoz:
- Sémiotique au Chili d'aujourd'hui: Histoire, ruptures et champ théorique.
- Miguel Angel Garrido-Gallardo, José M. Paz Gago, Luis Albuquerque:
- Semiotics in Spain.
- Karl Gfesser:
- The semiotics of cognition.
- André Helbo:
- Sémiotiques belges.
- Ernest W.B. Hess-Lüttich:
- Semiotics in Germany.
- A.Ph. Lagopoulos:
- Semiotics in Greece.
- Pierrre Pellegrino:
- Semiotics in Switzerland.
- Göran Sonesson:
- Semiotics in the Nordic countries.
III Linguistics.
- Werner Abraham:
- Linguistics and the language of schizophrenics.
- Hans Adler:
- Is nature a language? J.W. Goethe on scientific knowledge.
- Edna Andrews:
- The semiotics of catastrophe in linguistic change.
- John Ole Askedal:
- Johann Gottfried Herder's conception of the origin of language.
- Béla Büky, Gábor Kiss:
- The main statements of theories as determined by a semiotic method.
- Paul Ekman:
- Emotion families.
- Titus Ensink:
- The relationship between texts and their location.
- Luminita Frentiu: Some consonant strategies in spoken discourse.
- Amr Helmy Ibrahim:
- Les supports lexico-syntaxiques du non-fini en francais et en arabe.
- Alexandre Kimenyi:
- Zero-derivation or syntagmatic derivation.
- Ronald Landheer:
- La figuralité: Son actualité en linguistique et en sémiotique.
- Anna Tóthne Litovkina:
- Perception of proverbs and familiarity with them. Figurativeness as one of the most powerful markers of proverbility.
- M.G. Meile:
- Sauron's Newspeak: Black Speech, Quenya, and the nature of mind.
- Ecaterina Mihaila:
- The possible worlds of the imaginary.
- Vasily Ogryzko:
- Digital and nondigital information in genetic language.
- José Maria Ortiz Martinez:
- Creating signs, building bridges.
- Herbert Penzl: Lexical and phonetic semiotic in lyrics: Agnes Miegel's Herbst.
- Göran Rossholm:
- Expression as expression - as.
- Horst Ruthrof:
- Two kinds of semantics: Six intersemiotic theses.
- Howard A. Smith:
- Situational effects on the quantification of frequency words.
- Polly Szatrowski:
- Cooperative organization of Japanese conversation.
- Ladislav Tondl:
- Some comments on semiotics of graphic communication.
- Joan Turner:
- Cognitive metaphor and critical rhetoric.
- Joan M. Turner, Masako K. Hiraga, Yoko Fujii:
- Cross-cultural pragmatics in Western academic discursive practice.
- Ellen van Wolde:
- Textsemantics: A bridge between linguistics and literary theory.
- Jan-Eric Widell:
- The social crystallization of language. Coercive traits of the social characterization in a Saussurian textus receptus tradition.
IV Culture.
- Imre Gráfik:
- Material culture in the mirror of archival sources.
- Letizia Grassi:
- Sacrality, myth, objects: Techniques of fabrication and semiotical, anthropological interpretation of carpets and jewels from Pakistan.
- Alan C. Harris:
- Waco Wackos! The emergence of American social consciousness in the jokes surrounding the events at Waco, Texas.
- Kim Young-Hae, Michel Costantini:
- For a transcultural theory of iconic creation.
- Andreas König:
- "Heimat" and "mi tierra". Towards a semiotic theory of local identities from an intercultural perspective.
- Philadelpho Menezes:
- Verbal and visual intersemiosis in aesthetical experiments - the case of contemporary Brazilian culture.
- Kevin Moriarty:
- The meaning of life: Extensional semantics in the game go.
- Mariana Net:
- On cultural stereotypes: A Peircean view.
- Gwendolyn S. O'Neal:
- African-American aesthetic of dress: Subcultural meaning and significance.
- Jerry Palmer:
- Humour and versimilitude.
- Robert S. Quinn:
- The sign behind the gate.
- Dagmar Rieger:
- Noname culture.
- Andrei Roman:
- Destin et histoire.
- Manfred Russo:
- Fashion and body images in youth cultures.
- The semiotics of Skins, Punks, New Wave and the Preppie.
- Jorge Anthonio da Silva, Arthur Bispo do Rósario:
- The vertigo art.
- Gerson Tenório dos Santos:
- The skin of time - a semiotic approach to death.
- Seppo T. Vakevä:
- Fetishes, props, and protheses - On the ecology of material objects.
- Thomas Wägenbaur:
- Semiotic ethnocriticism: Tawada's Das Fremde aus der Dose.
- Zdzislav Wasik:
- Verbal means as signs of human needs in the light of an axiosemiotic theory of culture.
- Patricia Williams:
- "Glory of Glories ... She Wears a Hat" Dress, the immigrant and social equality in America.
- Giovanna M. Winchkler:
- A triple semiosis for the representation of stone tools in archaeology.
V Literature: Theory, Text, Narrative, Poetics.
- Sònia Aquilar Maqueda:
- The reflected voices: Calvino's "If on a winter's night a traveler"
- Josefina Albert-Galera:
- Literary text semiotics applied to plays by Gracia Lorca.
- Harold D. Baker:
- Landscape, indirection, and feminine subjectivity in Madame Bovary.
- Marianna D. Birnbaum:
- Metaphor as autobiography.
- Elba Bohorquez:
- Que dit le littéraire au théorique? Therese Budniakiewicz: The value of the notion of contract to literary interpretation: Greimas, Propp, and West's Miss Lonelyhearts.
- Sergio Cappello:
- Le caractère fictionnel de la poésie lyrique.
- Paul Cobley:
- The specific regime of versimilitude in the thriller.
- Jean-Francois Coté:
- Le dialogisme de Bakhtine et la sémiotique de Peirce.
- Jerusa Pires Ferreira:
- Iconic memory and intersemiotical procedures in traditional oral literatures.
- Fatima Festic:
- The body of the postmodernist narrator.
- Sabine Groß:
- Narrative time and the reader.
- David Gullentops:
- Eléments pour une sémiotique du discours poétique.
- Ernest W.B. Hess-Lüttich:
- Maxims of Malice.
- David R. Hiles:
- Narrative as a sequence of motivated signs.
- Masako K. Hiraga:
- Vision as meaning: Visual iconicity of Basho's haiku.
- Masako K. Hiraga, Joanna Radwanska-Williams:
- Nothing in the world is single: Metaphorical network in Shelley's "Love's Philosophy".
- J.A.F. Hopkins:
- "Look Ma, the giraffe's on fire!" Rosemary Huisman: The written and the spoken poem: Generic practices in their social context.
- W.G. Kudszus:
- On the epistemology of addiction: The case of Joseph K.
- Luisa Inés Moreno, Maria Elisa Zurita:
- The reality of crisis in Discépolo's Daily Losses.
- Magdolna Orosz:
- Intertextuality and meaning construction in literary texts: A semiotic analysis.
- Magdolna Orosz:
- Text construction and world construction in literary narratives.
- Ellen Peel:
- Black and white and read all over: The semiotics of difference and chiaroscuro in Le Guin's Left hand of darkness.
- Caridad Posada:
- The textual space in the novel.
- Katarzyna Rosner:
- The uniqueness of ontological hermeneutics among contemporary semiotic theories of interpretation.
- Jürgen Schmidt-Radefeldt:
- The semiotics of Paul Valéry.
- Steven Skaggs:
- Semantic profiles and the typography of concrete poetry.
- Maria Thereza Strongoli:
- Le monde adulte et enfantin dans un journal pour enfants.
- Karin Svenmo:
- Money and the mind: Cognitive economic metaphors in Franz Kafka's Der Prozeß.
- Pekka Tammi:
- Nabokov's poetic of dates.
- Antoaneta Taneva:
- "Hen" Literature: Genders in conflict (Bulgarian and Romanian woman writers in the period between two World Wars).
- André G.F. van Holk:
- Poetics of painting and pictures in poetry. On the semiotic space of C.F. Barna's Vogelsberg Landscapes.
- Aart J.A. van Zoest, Jan C.A. van der Lubbe:
- Inference switching in interpretation of poetry.
- Montgomery José de Vasconcelos:
- The carnivalized poetics of Augusto dos Anjos.
- Josef Wallmannsberger:
- The discourse of postmortemism: Signs on postmodern philosophical wall.
- Mark Weeks:
- The indifférance in laughter.
VI. Architecture and Space.
- Geoffrey Broadbent:
- The semiotics of the void.
- José Luis Caivano, Juan Angel Magariños de Morentin:
- Semiotics of spatial configurations in architecture.
- Claus Dreyer:
- Poetics of space - architecture between imagination and reality.
- Imre Gráfik:
- A semiotic-aesthetic approach to the analysis of the practice of folk architecture in market towns.
- J.A.F. Hopkins:
- Modernism, postmodernism, and Eisenman's Nunotani building.
- Emmanuelle Jeanneret:
- La conceptualisation de l'espace en architecture.
- Tomasz Komendzínski:
- Icons, mimesis and simulacrum. Percetual contexts.
- A.Ph. Lagopoulos:
- Space as the articulation of the material and the semiotic.
- Claudia Laudanno:
- Pour une sémiotique de l'installation artistique. Trois poétiques exemplaires: Recagno, Fazzolari et Médici.
- Albert Lévy:
- A semiotic modelization of the architectural conception.
- Francisco Monsó de Prat:
- Project: Knowledge and invention. Comprehension of the architectural process.
- Alain Rénier:
- L'espace societal, sémiotiquement réaliss, comme instance de connaissance de l'espace physiquement constitué.
- Irena Sakellaridou:
- The logic of architectural composition.
- Mario Shumacher, Luigi Lentini:
- Experiences with urban spaces: Semiosis and rupture.
- Vana Tentokali, G. Katsavounidou, P. Kourti, G. Melissourgos:
- The brothel as the space of "erotic" desire?
- Josep Muntañola Thornberg:
- Hermeneutics, semiotics and architecture: Timaeus revisited.
- Robert Tracy:
- Las Vegas strip facades: The interplay between private identity and public presence.
VII Theater, Film and Music.
- Junia de Castro Magalhaes Alves:
- The intersemiotic language of the theater and the movies: Regina and The little foxes.
- Morgens Andersen:
- The Forte Method considered in a semiological perspective.
- Silvia Anastácio, Fernanda Callou:
- The language of music in Ravel.
- David Blumberg:
- Suspended moments: The fermata in Luigi Nono's string quartet "Fragmente - Stille, An Diotima".
- Warren Buckland:
- The new film semiology.
- Alain J.-J. Cohen:
- Eisenstein's Ivan the Terrible in Chess Ecstasy.
- Elena Dagrada:
- Sémiotique de l'"effet sonore"/Semiotics of "sound effect".
- Irene Ferreira de Sousa:
- Cinema and literature: Theoretical studies.
- Thais Flores Nogueira Diniz:
- Violating Shakespeare.
- Marcela Fiorillo:
- Musical notation: The importance of the relative value of its signs for the interpretation.
- Claudia Gonzáles Costanzo:
- A resignification of the tango.
- Robert S. Hatten:
- Music and tense.
- Sven Heed:
- Identité sexuelle et la signification au théâtre.
- Michele Ignelzi, Paolo Rosato:
- Modeling aanalysis and signification in music.
- Julio Jeha:
- Intersemiotic translation: The peircean basis.
- Michael Kokonis:
- "Beautiful butterflies trapped down by drawing pins" or, Peter Greenaway's The belly of an architect: A bagful of signs and designs.
- Raymond Monelle:
- Binary semantic opposition in Debussy.
- Helen J. Pott:
- The politics of melancholy.
- Michael Pounds:
- What's black and white and misread all over? Race, identiy and community in "Judge Priest".
- Monica Rector:
- The iconic sign: From narrative prose to performance (Machado de Assis' The Psychiatrist).
- Thomas Reiner:
- Introduction to a semiological model of musical time.
- Danièle de Ruyter-Tognotti:
- Le récit dans le théâtre contemporain: facteur d'éclatement de la spécificité dramatique?
- José Sanjinés:
- Concious illusions: The problem of the cinematic frame.
- Dimitri Segal, Ruth Shamir:
- Overlapping semiotic systems: Paintings in new films.
- Rosana van Langendonck-Augusto:
- Dance in process.
Volume 2 [ToC]
VIII Visual Semiotics.
- José Luis Caivano:
- Color theory as a contribution to visual semiotics.
- Marie Carani:
- De Panofsky à Schapiro, et après.
- Geneviève Cornu:
- L'image inscrite: code, indice, schème.
- Rafael del Villar Muñoz:
- Le positionnement pluriel: le travail sur l'ambiguité du texte.
- Lineide do Lago Salvador Mosca:
- Le signe journalistique et son esthétisation.
- Lucrecia Escudero Chauvel:
- Le Sida à la télévision fracaise.
- Martine Joly:
- Image et indice.
- J. Lellon:
- Extending work in visual languages using Musli (a multi-sensory language interface).
- Ellen McCracken:
- Toward a comparative text grammar of visual and verbal semiosis: Material religious culture and Chicana fiction.
- Luisa Peirano:
- A semiotic approach to Christina's World of Andrew Wyeth.
- Ruth P. Rubenstein:
- Interpreting visual narratives.
- Alicia Rubio:
- The uses of photography.
- Gunnar Sandin, Lars-Henrik Stahl:
- Kosmoletto.
- David Scott:
- Stamp semiotics: Reading ideological messages in philatelic signs.
- Göran Sonesson:
- The ecological foundations of iconicity.
- Susann Vihma:
- How is a design product a sign?
IX Semiotics and Science.
- Magnolia Rejane, Andrade dos Santos:
- The evolutionary mystery: A dialogue between C.S. Peirce and Edgar Morin.
- Jan Doroszewski:
- Semiotic reasoning as a problem solving process.
- Guy Everaert, Thierry van Steenberghe:
- How to handle the meaning in a computer?
- Udo L. Figge:
- Semiotic features of human-computer-interaction.
- Janez Justin:
- The socio-cognitive dimension of interpretation of verbal utterances.
- Yoshimi Kawadw:
- Molecules as semiotic entities in living systems - reinterpreting molecular biology.
- Solomon Marcus:
- Three.
- Ana Marostica:
- Meaning and truth: A Peircean approach.
- Ralf Müller:
- Peirce and Israel / Perry on the conditions of informational flow.
- Winfried Nöth:
- Semiotic foundations of the cognitive paradigm.
- Vasily Ogryzko:
- Evolution of symbol conventionality.
- Roland Posner:
- The self and its presentation in humans and computers.
- Breno Serson:
- Semiotics of connectionism and classical cognitivism from a Peircean standpoint.
- Jan C.A. van der Lubbe, Art J.A. van Zoest:
- Subtypes of inference and their relevance for artificial intelligence.
- Josef Wallmannsberger:
- First steps towards a semiotics of cyberspace.
- Josef Wallmannsberger, Elisabeth Schönauer:
- Whorfians in the information age: Semiotics and AI.
- Urszula Wybraniec-Skardowska:
- Logic in view of impression information.
- Shea Zellweger:
- On a deep correspondence between sign-creation and symmetry in crystallography.
X Philosophy, Aesthetics and Religion.
- Jorge de Albuquerque Vieira:
- Observation, semiosis and objective law.
- Hashim bin Musa:
- Ethics and civilication: Inquiring into the meaning of man, his existence and civilization.
- Patrick Chatelion Counet:
- The last word and the first Logos. John, a deconstructive gospel.
- Nicole Everaert-Desmedt:
- Le monochrome et la pensée iconique.
- Kathleen M. Irwin:
- Semiotic analysis and the interface between bible texts and visual art.
- Igor E. Klyukanov:
- The paradox of semiotic freedom: Between the rock and the hard place.
- Eisuke Komatsu:
- Saussure and Husserl.
- Esko Marjomaa:
- Peirce and Kant on non-physical representations.
- Célyne Poisson:
- De l'objet au sujet; pour une sémiotique du projet en design. Charles Morris et le New Bauhaus.
- Thomas F.N. Puckett:
- Communicology and memoria in St. Augustine.
- Andrew Quinn:
- Kantian proto-semiotics and Peircian semiotics.
- W.T. Scott:
- The literary fake An intractable problem for aesthetics and semiotics.
- Su Yang:
- A pragmatic and semantic analysis of the semiotic signs.
- Keyan G. Tomaselli, Arnold Shepperson:
- Phaneroscopy and indeterminacy of translation.
- Kazimierz Trzesicki:
- Logical and methodological presumptions of Ajdukiewiccz's and Kripke-Putnam's conceptions of meaning.
- Mara van Mechelen:
- How warm schould semiotic art history be served?
- Astrid M. Vicas:
- Taine, connexions at analogies.
- Uwe Wirth:
- Abduction and comic in the sign of the three: Peirce, Freud, Eco.
- You-Zheng Li: Interdisciplinary-philosophizing orientation in semiotic theory today.
XI Bio-semiotics, Psychoanalysis, the Body.
- Myrdene Anderson:
- Body as nexus - natural, factual, artifactual, evocative.
- Jackson Barry:
- Signs of life.
- Soren Brier:
- Cyber-semiotics: On autopoiesis, code-duality and signgames as vital aspects of bio-semiotics.
- Jody Bruner:
- Narrative analysis of the romantic ballet Giselle.
- Kathleen L. Doty:
- Performing gender: The semiotics of the body in three recent films.
- Udo L. Figge:
- The natural bases of semiotic behavior.
- Andrée Grau:
- Dancers' bodies as the repository of conceptualisation of the body, with special reference to the Tiwi of Northern Australia.
- Jesper Hoffmeyer:
- The global semiosphere.
- Jesper Hoffmeyer:
- The swarming body.
- MarjaLiisa Honkasalo: Subject(s) and everyday life discourse: Women speaking.
- Frank A. Johnson:
- Semiotics of psychoanalytic discourse: Some developmental aspects of narratiivity.
- Birthe Loa Knizek:
- Semiotics as the psychosomatic hope.
- Manfred D. Laubichler:
- The semiotics of biological functions.
- Manfred D.Laubichler:
- Wittgensteinian biology.
- Horst M. Müller:
- The relation between interaction, semiosis, and language.
- Vasily Ogryzko:
- Physics and biosemiotics.
- Phyllis Passariello:
- Wish I was here: The body as performance.
- Alexei A. Sharov:
- Meaning and value of information in biological systems.
- Günther Witzany:
- Semiosis and evolution.
XII Semiotics and Metatheory.
- Thomas F. Broden:
- Semiotics and time: Event and history, structure and action.
- Peter Cassirer:
- On the lack of stylistic information in dictionaries: Style value.
- Dominique Ducard:
- Actualité de la sémanalyse.
- Frank Hartmann:
- Information as a fetish.
- David R. Hiles:
- The division of signs: A four-fold symmetry.
- Tuomo Jämsä:
- Semiotics of relations.
- Sungdo Kim:
- Réflexions narratives chez Saussure.
- Xiankun Li:
- The features of semiotics in ancient China.
- Katya Mandoki:
- Between signs and symboles: An economic distinction?
- Thaddeus D. Martin:
- A general theory of semiotics in Jaspers' critical hermeneutics.
- Stanislaw Pietraszko:
- Le symbole comme objet axiosemiotique.
- Thomas F.N. Puckett:
- Toward a general taxinomia of modernity.
- Giulio Raio:
- The function of signification and the symbolic function.
- Francoise Ravaux-Kirkpatrick:
- Pour une sémiotique de l'esthétique: l'apport proustien.
- Cecilia Almeida Salles:
- Signs of firstness: A journey into brightest semiotica.
- Holger Siever:
- Peirce, Foucault, Saussure - or: The age of interpretativity.
- Celso Almaury Erineu Simao Guerra:
- Signcentrism: A new concept.
- Vivian Sobchak:
- The lived body and the emergence of language.
- Christina Vogel:
- Dire le sujet: signifier le plusieurs-en-un.
- James Anthony Whitson:
- From the signs of motivation to motivations of the sign.
XIII Peirce.
- Vincent Colapietro:
- Notes for a sketch of a Peircean theory of the unconscious.
- André De Tienne:
- Peirce's revolution: Semiotic vs. transcendental unity.
- Nathan Houser:
- The semiotics of critical.
- Anthony Jappy:
- Diagram, metaphor and the avoidance of chiasmus.
- W.H. Kalaga:
- The nebular text.
- Helena Katz:
- Firstness quines qualia: Dance is not an elusive art.
- Roberta Kevelson:
- Peirce's semiotics viewed in the penumbra of current theories of complex systems.
- Ivan Mladenov:
- Unlimited semiosis and heteroglossia (C.S. Peirce and M.M. Bakhtin).
- Aria José Palo:
- Art as a living process.
- Alejandro Rússovich:
- La pensée de Peirce considerée comme un interprétant de la pensée de Kant.
- Elisabeth Walther:
- Contributions of the Stuttgart School to Peircean semiotics.
XIV Legal Semiotics, Socio-Semiotics, Political Discourse, and Didactics.
- Fernando Andacht:
- The social imaginary: A sociosemiotic approach.
- Gabriel Argentin; Peter S. Kirkpatrick:
- Les effets du contexte sur la gestuelle dans le discours politique.
- John Brigham:
- Signs in the attic: Courts in material life.
- Graciela B. de Busaniche, Adriana Gonzalo:
- Political ways in Argentina: An approach trough Peircean categories.
- Joanne Golden, Kathryn A. Davis:
- A semiotic perspective on a cultural deficit explanation for school failure.
- Titus Ensink:
- Collective misunderstandings due to misframings: The cases of Orson Welles (1938) and Phillip Jenninger (1988).
- Ingo J. Hueck:
- The Treaty of Maastricht - A signal for a new state?
- Gordana Jovanovic:
- Intimacy: From an optic to a semiotic paradigm.
- Roberta Kevelson:
- Law at the border.
- Anna Tóthné Litowkina:
- How do sex, age, settlement type, education and parental background influence the knowledge of proverbs in Hungary?
- Marie J. Myers:
- Semiotics to facilitate interaction.
- Vyara Nicolowa:
- Political semantics.
- Wendy T. Olmstead:
- Seeking a semantic synthesis across cultures with public information symbols.
- Linda Rogers, Linda McDonald:
- Signs of gender: Building symbols of self.
- Christoph Sauer:
- Semi-orality and semi-literacy in legal institutions as "super-signs": Analyzing Dutch trial courtroom interaction.
- José Sazbón:
- Sémiotique et symbolique dans Facundo, de Sarmiento.
- Francisco Soto:
- A semiotic approach to the public.
- Artúr Szentgyörgyvari, Artúr Szentgyörgyvári jr.: Fluency in speech as a measurable sign of language proficency.
- Sanda Monica Tataram:
- Cohesion, competition, and critical groupsize in social groups.
- Josef Wallmannsberger, Brigitte Huter:
- Semiotic hegemonies: Gramsci's project of a socio-semiotics.
XV Advertising, Temporality, and Writing.
- Lucio Agra:
- Semiotics and temporality facing the art works of El Lissitsky and Helio Oiticia.
- Heloisa de Arauújo Duarte Valente:
- Les chants de la voix: entre le bruit et le silence.
- Adam Briggs:
- Genre, verisimilitude, and advertising.
- Michael K. Buckland, Ron Day:
- The semiotics of "document" and the antelope of Suzanne Briet,
- Mônica Rebecca Ferrari Nunes:
- Le mythe dans la radio.
- Roland Harweg:
- Cultural specificity and internationalism in present day Far Eastern writing.
- Patrick Hetzel:
- La contribution de la sémiotique aux processus de prise de décision marketing: Esquisse d'un renouveau paradigmatique.
- Helena Katz:
- Dance and temporality: Possibilities of meaning.
- Eva Kincses Kovács:
- Hungarian advertisement is on the move.
- Manuel Frias Martins:
- Dark matter: Towards a semiotics of the unsayable.
- Winfried Nöth:
- The sign nature of goods and commodities.
- Il-Woo Park:
- Toward a semiotic reading of modern calligraphy.
- Arden R. Smith:
- The semiotics of the writing systems of Tolkien's Middle earth.
- Lisa Tomas:
- The mythical time in Scriabin.
- Wenfu Wang:
- Observing the structures of symbols from Chinese Yijing.
- Denise Warren:
- Advertising analysis: Cold war versus big thaw vodka advertising.
- W.C. Watt:
- Writing as a sense of sound.
- Ute Werner:
- Multicultural marketing of risk - The meaning of communication policy for insurance companies.
- Lithua Zhang:
- The charm and seduction of brand names.
XVI Workshop.
- Andreas König, Beate Pückler, Klaus Peter Walcher, Ingrid Lempp:
- Multicultural society: Identy, participation and prevention of conflicts.